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We are weeks away from launching a digital insurance broker with a focus on permanent life insurance as an investment. The benefits of this asset class are guaranteed returns, no taxes, as well as the ability to access cheap loans using the policy as collateral. Currently, only term life insurance is available to buy easily online, even though 66 % of the $733Bn US life insurance market consists of permanent life insurance. The way to buy permanent life insurance today depends on a 4-6 week sign up process with medical exams, paperwork, appointments and the risk of getting bad advice from your agent. With our product, you can get signed up and start investing in permanent life insurance in 1-3 days through our online platform where many people can skip their medical exams and get the perfect policy recommended to them from artificial intelligence algorithms.
This origination platform is set to launch within weeks, and will feature whole life and indexed life policies from some of the best carriers in the US. Once we have raised our seed we will bring to market the first credit card to be secured by permanent life insurance, which will allow our cardholders to access one of the lowest APRs in the market, no matter what their credit score.